Toyota C-HR.
Client: NatGeo
Concept renders for a commercial which unfortunately was never made. Was fun to make this anyways. The initial concept was to have a feeling of elegance and luxury while also having a futuristic feel. Our concept idea was to have the car as if on a stage, rotating in front of the city “props”. This idea started growing and combined with luxury, splash of abstract elements and surreal buildings, formed into the final concept design.
