Customer: Ruka / Flatlight Creative
They’re alive.. ALIVE!
Welcome to Ruka, a magical winter wonderland where even the trees might come to life! Flatlight Creative had shot some amazing footage in the midst of the snowiest Lapland and wanted to transform the trees into animated characters. After coming up with the character designs, we had loads of fun making all these crazy expressions and different variations for them. Only thing left to do is join the snowmonsters and hit the slopes!
Production & Sound: Flatlight Creative
Client: Ruka Ski Resort
Creative: Merikallio & Son
Art director: Jari Salo
Media plan: Annika Räihä
Snowboarder talent: Mikko Rehnberg
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